For individuals seeking legal help with an immigrant or non-immigrant visa, knowing whom to trust was a daunting consideration even before the recent refocusing of federal immigration policies from a permissive to a more restrictive approach. Now more than ever, your immigration law firm needs to approach client prospects with empathy as well as legal expertise.
Whether a potential immigration client is an individual seeking to understand changes in the asylum process or an employer needing the latest information about how U.S. Citizenship and Immigration Services processes H1-B temporary worker visas, your firm’s client prospecting must today reassure prospects that they are in the best of hands.
This requirement applies equally to your legal marketing partner and your client marketing efforts.
In today’s uncertain visa application and enforcement environment, you don’t need generic freelancers whose knowledge of immigration law and policies is based on secondary sources. You need marketing talent with a foundation in attorney experience in immigration law. Legal experts who can understand and relate to your prospects’ emotional as well as technical concerns about hiring you to represent them.
This is the distinction with a difference that KPC Marketing Services offers you. Our marketing team comprises experienced staff and consultants who are also seasoned legal professionals. We know law firm marketing, because our people have done it in the past as in-house and associate attorneys.
Building and working your marketing strategy isn’t a theoretical exercise for us. Our people have done it, hands-on, in real-world practice.
We can put this experience to work for you, too. Discover how our effective digital marketing and networking strategies can provide you with the competitive advantage necessary to enhance your firm’s marketing reach and foster its growth.