Bankruptcy
Bankruptcy
Increasingly, Americans today are struggling to maintain financial stability.
Whether it’s credit card spending for groceries due to inflation or overdue student loans, the federal government is now actively seeking repayment of, or unrepaid, Payroll Protection Plan loans dating back to the COVID-19 pandemic. Many prospective clients seeking bankruptcy and other debt relief assistance are looking for legal representation.
As a bankruptcy law firm, how do you reach them?
The competition for these prospective clients is intense. To win them over, you need to position your firm with an effective marketing strategy based on expert experience and advice. Not just any marketing partner will do.
Many marketing firms will claim they can help you to increase the reach of your firm’s digital and other advertising or improve your networking results, but how do you know they’re the right fit for you? One way is to ask if the marketing consultants who will craft your comprehensive lead generation and follow-up strategies have relevant legal experience themselves.
At KPC Marketing Services, our marketing talent includes staff and consultants who are experienced legal professionals, either JDs or practicing attorneys with extensive backgrounds in bankruptcy. We know law firm marketing, having worked with bankruptcy attorneys and having done it in-house as associate lawyers.
The best marketing strategy is one that has relevant, real-world expertise as its foundation: in-depth awareness of the specific kinds of worries that keep prospective bankruptcy clients awake at night, the technical knowledge to find them, and the attorney-client experience to know how to relate to their needs, offer them the prospect of hope through a fresh start or reorganization, and get them to come in for that initial consultation with you.
We can put this real-world legal experience to work for you, too, giving you the edge you need to convert prospective debt relief clients into actual ones.