One thing both sides share, however, is the need to attract new client business. That means not only having a marketing strategy tailored to your desired target prospects, but also executing your marketing plan once it’s in place.

Today, digital marketing tools and strategies, like search engine optimization, pay-per-click advertising, social media presence, online video presentations, and email marketing campaigns, are integral to any effective law firm marketing effort. However, making the time to manage them all coherently and comprehensively can be challenging, even for large law firms with substantial marketing budgets and dedicated in-house marketing managers.

If you are a smaller firm, staying on top of everything you must do to run your marketing operation may seem even more daunting, but it doesn’t have to be that way. Not if you have a dedicated partner who specializes in law firm marketing strategy and operations.

At KPC Marketing Services, this is exactly what we do.

All our employees and consultants have JDs, attorney practice, and marketing experience, or both. Unlike other marketing firms that do not specialize in supporting lawyers and law firms, we know law firm marketing from an insider’s perspective because we have been in your shoes.

Depending on your market objectives, we work with you to develop a comprehensive digital strategy customized to reach your personal injury prospects in your local area, statewide, regionally, or nationwide.