Why You Should Hire Law Writers with JDs
by Kristi Patrice Carter, JD
In today’s changing legal climate, accuracy and authenticity are crucial when creating well-written and legally sound content. Not only does it establish you as a knowledgeable attorney, but it provides helpful material conveying provides valuable information. However, if you’re like most attorneys, creating original content takes time – time that you don’t have between answering client inquiries, marketing your legal practice, and handling cases. The truth is that writing marketable content isn’t billable to your clients. On the surface, it may seem like writing content is a time waster better spent by – gasp – AI.
Don’t get me wrong – AI has its place, but helping you build a brand isn’t one of them. Sadly, many attorneys plug a title into Chat GPT and let that content roll. Although the AI-generated results may sound good on the surface and won’t violate any plagiarism rules, it could still significantly and negatively impact your business. AI-created or poorly prepared content can damage your reputation and lead to inaccuracies that drive prospects and clients away instead of drawing them in. So, what’s a time-pressed attorney to do? Write all the content themselves? Hire a so-called law writer to write their content for them?
Yes and no. Yes, you can hire a writer to assist you, but you need to hire the right one. You need a law writer with a J.D. or a licensed attorney to write your brandable and accurate legal content. You need high-level law writers who are not only knowledgeable about the nuances of the law but also have “insider knowledge” about the legal field. They can produce original, quality content that outshines their AI competitors while saving you time and energy. Professional law writers with J.D.s or attorney-writers you hire to write for you are worth their gold. They understand legal terminology, principles, and jurisdictional differences. Essentially, they know the law and how it works and can provide solid content that is correct, ethical, and credible.
Still not convinced that specialty-trained law writers are the way to go? Let’s discuss some more reasons.
Provides Accurate Content
If legal writing was easy, everyone who wanted to be a self-proclaimed legal writer would call themselves one. However, being a law writer with a J.D. or an attorney law writer requires a high level of knowledge. Writers with law degrees understand legal concepts and how to apply them. They are also acutely aware of ethical advertising standards and work diligently to ensure their clients remain compliant with all rules of professional conduct in the content they create. These writers have analytical skills and legal training that others lack. They’ve been trained with an “eye” for producing effective material — and that alone lends them credibility.
Are Productive and Enhance Productivity
Time is money. Attorneys running a solo practice need to manage their time wisely. Law writers with J.D.s have extensive legal training — essentially the same educational background that you do. They have perfected their craft and understand your targeted audience. These writers have a way of conveying and crafting content that resonates with clients, judges, and other legal professionals. They can work quickly and efficiently. They also understand complex legal terms and have perfected the art of research and writing. Experienced law writers can produce quality content much faster than your typical attorney, allowing their attorney-clients to generate higher billable hours and have positive client interactions.
Understand Legalese
Law writers with J.D.s can break down complex legal topics into easy-to-understand content, meaning you spend less time editing. They understand how legal content flows and apply that knowledge within the text itself. In many instances, legal writers specialize in 1-2 areas of law and become experts in their respective fields. For example, if you’re an estate planning attorney, you’d want to hire a legal writer with estate planning experience rather than one that focuses on family law or criminal defense.
Meet High-Level Criteria
Legal audiences differ based on the specific target group. Some content requires an aggressive approach, while others require a gentler touch. Professional writers understand your client’s needs and become adept at creating material for your targeted audience. Since they know prospective and client needs, they can deliver your message in a working tone. They can also structure the content in a digestible and accurate way.
In conclusion, to elevate yourself above the competition, you must invest in proven resources that make your job easier. Hiring a professional law writer with a J.D. promotes accuracy, enhances reliability, boosts productivity, and frees you to focus on high-level lawyering tasks. As the legal world evolves, so do writing styles, jargon, laws, and statutes. A knowledgeable, up-to-date law writer who understands both the law and your audience helps build your reputation and strengthen your brand.
